The Rock & Roll Hall of Fame is about celebrating legends for their accomplishments and their influence on music and society, alike.

In 2009 my team of designers, writers and air-guitar pros built the Rock Immortal – a special site experience that payed homage to the legendary inductees. But we just built the platform. The content came from those by which true success is measured – the fans. Videos, songs, pictures and letters collaborated to create a symbol that each individual legend is known for.

Together, we made sweet sweet music.